Well, we actually didn't set out to!
Here's the full story...
Due to modern industrial farming and poor soil quality, many of us don't get all of the vitamins and minerals we need from our diets.
Plant-based diets typically contain high amounts of many nutrients, but they are lacking in certain key vitamins and minerals that are difficult to get in our food.
We dove into over 80 pages of independent scientific research on plant-based diets, and guess what? We uncovered the most common nutrient deficiencies.
but fear not! We rolled up our sleeves and created a multinutrient that's got your back. It's packed with the exact nutrients, in forms that are easy to absorb, and just the right dosages to shield you from these most most common nutrient deficiencies.
Our Vegan Multinutrient is formulated based on the most cutting edge scientific research on nutrient intake and bioavailability.
Click on a vitamin or mineral to find out more.
Not all ingredients are created equal, so we make sure only the best make it into our products.
Every ingredient we use is tested for heavy metals and contaminants before it reaches us. And we don't stop there. Once created, our products are rigorously third-party tested for quality, purity and safety — that means absolutely no pesticides, herbicides or other contaminants.
Plus, with a full nutritional analysis performed on every product, we know we can stand by the benefits and claims we make on our labels.
Preserving the planet that nourishes and nurtures us is our number one priority.
We offset every last milligram of our carbon emissions with Natural Capital Partners, who reinvest our donations into projects supporting renewable energy around the world.
It’s not always as simple as “it’s what’s inside that counts”. When it comes to supplements, anyone can add trace amounts of ‘active’ ingredients just to look good on a nutrition label – but a few milligrams of broccoli ain’t helping anyone.
Our nutritionist-formulated products are designed to provide the highest quality ingredients in evidence-based, functional dosages; and in the forms your body can recognise. You won't see an ingredient list with a million different superfoods on it; less, quite often, is more.